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DESCRIPTION:Speaker: Roger Burlton\n \n• Build a customer journey and find moments of truth\n​• Segment customer types and define personas\n​• Understand existing customer bottlenecks and constraints and opportunities to remove them\n​• Identify potentially useful digital technologies\n​• Design end to end value stream processes that start and end with the customer process\n​• Reconceptualise the customer interaction with our processes\n​• Recognize genuine design constraints from other outside stakeholders\n​• Deal with behavioral and cultural change\n​• Define the change program\n
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SUMMARY;LANGUAGE=es-es:Tecnowebinars.com - :: Digital Process Analysis and Design: Optimizing the Customer Experience through Digital Innovation
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UID:de3ceb93b3aa7ee3f3af1c73529bec81 Tecnowebinars.com
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